Yogiraj

Overview

Yogiraj is a Swedish brand specializing in toxin-free yoga mats and props, founded to address concerns over chemical absorption during yoga practice.¹ It positions itself as the leading Nordic yoga brand, supplying products to hundreds of yoga studios with an emphasis on durability and eco-friendliness.²

History

Yogiraj was founded in 2009 in Sweden by a neurophysiologist from Lund University who was also a yoga teacher, motivated by toxin exposure from conventional yoga products.¹ The company began producing and selling toxin-free yoga mats and props.¹ It remains based in Sweden while operating internationally.¹

Product Lines

Manufacturing

Products are designed in Sweden.⁵ The premium wool yoga mat is made in Italy from 100% merino wool.² Manufacturing details for other items are not specified.

Notable Products

• Premium Wool Yoga Mat - Exclusive mat crafted from 100% merino wool, made in Italy for comfort and quality.
• Toxin-Free Yoga Mats - Mats developed to eliminate chemical absorption during yoga practice.
• Yoga Props - Eco-friendly props suited for studios and sessions.

Reputation

Yogiraj is recognized among yoga studios in the Nordics for providing durable, toxin-free, and eco-friendly products.²⁵ Its focus on natural materials like merino wool appeals to practitioners concerned with health and sustainability.¹² Limited broader reviews are available from search results.